Brand Spotlight: Let's Learn more about the Goodfellas' smile of Italy

We are so excited that we became the North American distributor of these fine grooming products from Italy and can't wait to share them with more of you! We were fortunate enough to have made a connection from across the Atlantic with the owners, Marco & Nico, of the Goodfellas' smile back in 2023, including a more recent visit to their worksite in Italy. We were VERY impressed with their setup and breadth of products...and especially with their passion for what they do.

"The Goodfellas’ smile stands out for its attention to detail and the passion it puts into every product, offering a wide range of solutions for taking care of one’s appearance. The variety of products available, combined with the quality and environmental commitment of the company, makes The Goodfellas’ smile a reference point for those looking for cutting-edge and environmentally friendly men’s grooming products. With The Goodfellas’ smile, every man can feel cared for and protected, dedicating a moment of pleasure and relaxation to his daily personal care routine."

From the Company - “The Goodfellas' Smile brand was born in 2011 with the mission to create high quality products made in Italy at an affordable price. For this reason, the study and selection of the cosmetic raw materials to be used have always been the focal point of our team. We work constantly to improve our productions, making them qualitatively in line with customer expectations, increasingly attentive to the quality and raw materials used in the products they decide to buy.” 

This Italian shave product line showcases creativity, uniqueness, and high-quality craftsmanship. Each collection boasts a distinctive scent profile, seamlessly integrated across shave soaps, aftershaves, hair waxes, and beard oils. We appreciate the carefully curated scents and the emphasis on premium ingredients. Goodfellas Smile demonstrates a strong commitment to sustainability. By utilizing bio-based plastics for their packaging, they actively reduce their carbon footprint. This eco-conscious approach, combined with their dedication to sourcing high-quality ingredients, sets them apart. Their meticulous soap-making process caters to both traditional and modern wet shavers, delivering a luxurious and satisfying grooming experience. Ultimately, The Goodfellas Smile helps you achieve that iconic 'Goodfella' style.